"In my 10 years of struggle, I learned that before you try to win over business deals, you first need to win people’s hearts," he wrote in his LinkedIn post.Īgarwal started meeting the founder-duo frequently, and would strike up conversations about his life, family and love for India. He had a secret weapon in his arsenal - building a bond. "I saw a gap in the Indian market, and decided to set up a plant in India," he wrote.Īlthough he had to return to India, he kept trying to find a way to contact and talk to Zinzer and Rudd.Īfter spending two long years getting an appointment to meet, Agarwal packed his bags and flew to America with Narayan Swamim, a bright Chartered Accountant and an excellent negotiator.ĭuring this time, Agarwal and Swamin shared a room and had one meal a day which was mostly sandwiches or falafels from the street.įor the meeting, the American founders refused to sell their plant to Agarwal, but the businessman didn't lose hope. He wanted to cash in on this untapped market. The business tycoon realised that it will take India eight-long years to get a telephone line. broken English.' When Vedanta boss moved to the US at 24, he didn't have a place to stay Also read: 'A suitcase with home-made food.
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